3PS wanted to extend their flagship product Case-builder, a leading audience response platform for the medical sector, through community functionality. This would extend the learning process and build engagement potential by adding a social learning layer.
Glow Labs built an entirely new social platform. With heavy focus on user and situation design, Glow Labs put together a platform that would enrich Case Builder for the online and offline audience.
The Platform is currently used by AstraZeneca and Janssen.